Tag Archives: tweet

Two Weeks of Tiger Tweeting Show Honesty Still Not His Policy

By Jason Menard

Two weeks into Tiger Woods’ commitment to openness and fan interaction and it’s abundantly clear that honesty remains far from the best policy for the golfer and his public relations team.

If you’ve read any of my previous work relating to social media, you’ll know that I have a simple mantra — just because everyone can blog, tweet, or post on Facebook, doesn’t mean
they should. Continue reading

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Separating Personal, Professional Social Media Interactions

By Jason Menard

Social media in the workplace is in its infancy and, as with any developing industry, it’s undergoing some growing pains.

Earlier this week, someone that I follow on Twitter posted this message: “If you don’t trust your employees to communicate with good judgment, then you have a hiring problem not a social media problem.”

I’ve heard variations of this a number of times, in a number of forums. It sounds nice and all – it’s certainly all-encompassing, inclusionary, and empowering.

It’s also wrong. Continue reading