By Jason Menard
Apparently, I missed out on the day they defined “success” at school. Because if David Martin is using this word to describe the launch of the London Rippers baseball club, then I clearly have no idea what the word means any more.
“It was one of the most successful launches in minor baseball history,” Martin is quoted as saying. This is just a few paragraphs after his VP Alison Stier is quoted as saying, “We couldn’t have asked for a (better) marketing campaign… We knew it would stir controversy. Never did we think it would be like this.”
First off, does anyone else find it odd that Stier was anticipating controversy? Continue reading →
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