Tag Archives: Twitter

Can Any Number of Mongs Make a Right?

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By Jason Menard

How many mongs does it take to make it right? For some, it may never be the case, and it brings up the question of where does intent fit when using words that some find offensive?

It didn’t take long for Ricky Gervais to court controversy upon his return to Twitter following his self-imposed exile. He’s peppered his Twitter feed (and other forms of communications) with the term mong (sometimes accompanied by a picture of him contorting his face into various examples of the term slack-jawed oaf. Continue reading →

Don’t Let the Roar of the So-Called Social Media Expert Misdirect Your Business

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By Jason Menard

Why is it that so many so-called social media experts promote their craft with all the subtlety of a carnival barker? It’s true, the squeaky wheel gets the grease – but in the case of social networking, that grease is often little more than snake oil.

I’ve been heavily involved with social networking as part of my job for a few years now. I love it, I think I’m good at it, and I strongly believe in its potential for both business and personal applications. Continue reading →

Fringe Candidates Foolishly Have No Door Upon Which Opportunity Can Knock

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By Jason Menard

For a sub-species of people that make their living, in part, by going from door to door, it shocks me that certain politicians – including those who would benefit the most – are neglecting an opportunity that’s knocking louder than ever.

In fact, not only are they not hearing the knock – they haven’t even bothered to put up a door whatsoever. Continue reading →

Less Can Be More in Twitter, Advertising

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By Jason Menard

In a time where literally millions of people are at our fingertips, social networking shows that true value can come from far smaller numbers.

Traditionally, when it comes to promotion, we’ve conditioned ourselves to think that more is always better — you want to get that message in front of as many eyeballs as possible, right? But when it comes to both social media and advertising, that’s not always the case. Continue reading →

Narcissism, Exhibitionism? For Whom Do We Create?

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By Jason Menard

Would Narcissus tweet?

The answer is clearly no (we’ll get to that at the bottom), but the question is relevant when we look at our motivations for using social media.

Sure, there are those who choose to stay on the periphery of social media. They may check their Facebook accounts once in a blue moon, or watch the odd YouTube video. However, others of us are more involved in it – we actively update our Facebook profiles, Tweet regularly, post blogs, and share content across any number of platforms. Continue reading →