Tag Archives: likes

Less Can Be More in Twitter, Advertising

By Jason Menard

In a time where literally millions of people are at our fingertips, social networking shows that true value can come from far smaller numbers.

Traditionally, when it comes to promotion, we’ve conditioned ourselves to think that more is always better — you want to get that message in front of as many eyeballs as possible, right? But when it comes to both social media and advertising, that’s not always the case. Continue reading

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