What You Can See in the Dark

By Jason Menard

It is at times such as Thursday night’s blackout that the best and worst of human nature is revealed. And it’s doubly important that once life gets back to normal, that same human nature is rewarded appropriately.

I was one of the lucky ones who lived through the Quebec Ice Storm with minimal interruption to my life. Living in Montreal at the time, our house was in one of the few sectors that did not lose power. As my downtown office was without any power for the better part of the week, I was able to stay at home and watch the situation unfold.

Like most of you would do, we opened our homes to friends who were less fortunate, eventually fitting five adults, one child, a handful of irritating birds, fish, a chinchilla, and a massive dog into a modest two-bedroom apartment.

We watched the surreal images of the city around us unfold on the television, so far removed from our own reality. We kept in contact with family members – some of whom did not regain power for a month. And we watched with disgust the actions of a select few.

At a time when people are supposed to come together and lend a hand to those in need, we saw stores raising the price of everyday products. Batteries were sold at $5 each, prices for staples like milk and toilet paper went through the roof, and bottled water was sold at a premium. At a time when countless thousands of people from across Canada were feverishly working to send generators and other supplies to Quebec, the people of our own province were gouging those in the most need.

So we turn to London and its surrounding area. From the darkness that enveloped our region emerged the true nature of many of its inhabitants. While the majority of people did go out of their way to lend a hand, there were a select few who chose to take this opportunity to turn a profit at the expense of others.

Watching the local news we were treated to a regional gas station owner – who shall remain nameless at this time, but really shouldn’t be offered that courtesy — who gleefully explained that he was able to raise his prices up to almost 86 cents a litre, due to the need of running a generator, employing extra staff, and making a little extra profit.

Now, I appreciate the supply and demand nature of our capitalist society, and I don’t begrudge people making money where circumstances warrant. But one of the few things that separates us from machines is compassion – the ability to put aside our natural instinct to do more, make more, earn more in the hopes of helping our fellow citizens during extreme situations.

Reports from across the affected area came in with similar stories of price gouging. It is at this point where it becomes our responsibility to ensure that the economic karma is returned in full force.

One of the interesting things that came out of the Ice Storm was the fact that all those establishments that had engaged in price gouging were eventually held up for public scrutiny. Their names, after the price-fixing had been validated, were published in various local newspapers. Through word of mouth, those who had profited most from the despair of others during the Ice Storm, lost the most after the crisis had past.

I’m not saying we, as a community, need to engage in an economic witch hunt, storming the doors of unscrupulous businesses like a vigilante mob. But rather, we should take this opportunity to reflect upon our spending patterns. Look around and see who had the option to gouge you – and didn’t. Talk to friends and acquaintances and see which businesses went out of their way to actively help those in need during the blackout.

Then it comes the time for economic karma to kick in. Patronize those establishments. Let them know that the reason you’re shopping there is in appreciation of their efforts during the blackout. Let them know that you’re grateful for the fact that there were there in the bad times, and that you’ll be there for them in the good times.

Voice your disapproval to those who looked to make a fast buck at the expense of others. Explain that you’re not patronizing their establishment because of their lack of human kindness. Maybe then they’ll understand that the lure of easy money off the backs of those in need is not worth the long-term ill will it creates.

In a society where the price often determines our loyalty, perhaps its long past due that service and value are at a premium. Maybe out of the blackness of this outage, nice guys don’t have to finish last.

2005 © Menard Communications – Jason Menard All Rights Reserved

Like Déjà Vu All Over Again

By Jason Menard

See if this sounds familiar to you. A nation, secure in its dominance over a sport, and assured of its dominance suddenly finds itself given a rude awakening by a shift in its very foundation as – seemingly out of nowhere – multi-talented, polished athletes from overseas lay claim on to the throne.

While you may think I’m talking about the recent NBA draft and European trend, that’s not the situation I’m referring to. In fact, go back over 30 years and you’ll find the same situation with your friends north of the border. History is a great teacher – but as the old adage goes, those who forget history’s mistakes are doomed to repeat them!

For many years, Canadian superiority in the game of hockey seemed to be a divine right – at least for those north of the 49 th parallel. The professional ranks were in large part populated by good ol’ rugged Canadian boys. The only stain on the Canadian resume was lack of success on the international scene. Instead of delving deeper into that, we Canadians haughtily (shocking for Canadians) chalked that up to the fact that our professionals weren’t competing in international competitions. If they were, surely we’d be skating those Europeans right off the rink!

Then can 1972 – and the series that roused a nation. The eight-game summit series between the then-Soviet national squad and a team of Canadian NHL all-stars was won by the slimmest of margins! With Foster Hewitt’s legendary “Henderson scores for Canada!” a nation breathed a collective sigh of relief – our armour dented, but not broken.

Fast forward to the past decade or so. American basketball dominance was unquestioned. The professional ranks were largely red, white, and blue in composition, with the occasional big man from overseas dotting the landscape. But slowly, international competitions between American teams and other countries became more competitive – so what to do?

That’s right – send in the pros! And for a while it worked. In fact, at times the matching up of assorted Dream Teams against weaker nations was almost comical – and certainly the end result was never in doubt. American hoops dominance was assured, life would go on, and the world would keep turning.

Until recently.

A sixth-place finish at the World Basketball Championships for the U.S. was just a start. NBA teams are turning their eyes more and more overseas to find the next wave of NBA stars. And in many cases, the players coming out of Europe are as good – if not better – than their brethren from the U.S. high school and collegiate ranks.

And now a nation looks inward and poses two major questions of itself. Why has this happened and how can we fix it?

“Henderson scores for Canada.” With those words, Hewitt ended one hockey era and ushered in a new one. Hockey was Canada’s game. And now these Russian upstarts – who just started playing in the 1950s! – almost snatched away our birthright. First came the excuses – our boys weren’t in shape, the Russians played as a team all year round, etc. But after that initial outburst of fury and confusion, the answers came out clear as day.

Canadian hockey hadn’t evolved. Our dominance was presumed, so where was the impetus to get better? What worked always worked, so there was no need to change. NHLers looked at training camp as a place to play themselves into shape, not refine their games. Canadian youth concentrated on playing games, not practicing and developing our skills.

By contrast, the Russians practiced far more often than they played. Fundamentals and the team concept were stressed. In fact, one of the major criticisms of the time (which persisted for many years) was that the Russians passed the puck too much! Conditioning was also paramount to their success. They took the best of the Canadian game, added to it, and created a finished product that was unlike anything before.

But the most fundamental change was that the 1972 Canadian squad was a team of stars, the Russian squad was just a team. Of course, certain names have stood the test of time, but they won as a team and executed as a team.

Now, let’s switch back to the present-day NBA. One of the main buzz-words coming out of NBA circles is that European players are better schooled in fundamentals. Their club teams stress a team concept and practice is integral to their development. Sound familiar?

In large part, the NBA of the past 15 years has been a star-driven league. Youth were peppered with images of Dominique Wilkens, Michael Jordan, and Sean Kemp soaring through the air. In fact, the term “posterized” entered the jargon of the game. But when was the last time you saw a well-made pass posterized?

So can things change for American basketball players? Well, yes – but it won’t be easy. Shortly after the 1972 Canada-Russia series, Canadian players and coaches began dissecting the reasons for the Soviet’s success. Instead of remaining an up-and-down the wings game, Canadians adopted some of the Russian’s all-ice tactics. More of a focus was placed on skill development and practice. In the end, we’ve come up with a hybrid sort of game. Canadians took the best of the Russian model and adapted it to our own game, while the Soviets took from the Canadian game to refine their own.

The process still continues to this day. The stereotypes of the rugged Canadian who wins with heart and grit contrasted to the “softer” European who plays with skill and grace continue to this day, but to a lesser degree.

In the U.S. there needs to be a fundamental change in the way the game is perceived at a youth level. The lack of polish on American players hasn’t resulted from players coming out of college early, or skipping it altogether, but rather the NBA has created this beast itself – selling images of the individual and not the team! When all you showcase are the individual artists, who do you think the youth are going to emulate?

Are things getting any better? Well, look at the recent NBA draft – everyone knows LeBron James, but how many people know what school he played for?

High schools need to stress fundamentals in their development, but where’s the motivation for a young player to buy into the team game, when it’s still all about the “Me”? So perhaps it’s going to take a few years of more fundamentally sound imports filling out NBA rosters before we see a shift in the way the game is presented.

Speaking from experience, making change is hard when it comes to a game you have always considered your own. However, without change there may come a time when you’re on the outside looking in, just remembering the good ol’ days.

2005 © Menard Communications – Jason Menard All Rights Reserved

Shutting Pandora’s Closet

By Jason Menard

With the entire hullabaloo surrounding the Pandora’s Closet funding crunch, one would expect that the show’s namesake has been opened and a world of misfortune will fall upon our fair city unless we can find a way to save this show!

What will London do without the increased exposure this show would provide, the lament? People will miss out on the walking tours of the hot spots that would have been shown on Pandora’s Closet!

Can we all just take a deep breath here and revisit the main premise here? This is the CBC. How many will actually be watching?

The CBC is uniquely Canadian in a number of aspects. It’s also inaccessible to the majority of people it needs to ensure it’s future survival and success as a national broadcaster – the lucrative younger target market.

The problem is its image. The CBC and — to a large part – its regular audience seem to be proud of its inaccessibility. The attitude seems to be that all CBC produces is quality and that one must attain a certain echelon of culture and intelligence to truly appreciate the depth of humour, dramatic nuances, and overall wittiness of the product.

The U.S. has a national channel like that as well – and they spend much of their time on pledge drives.

Understand, as a proud Canadian I really, really want to like the CBC – it’s almost a civic duty. As well, I feel the CBC can play a vital role in our society, providing quality Canadian broadcasts. The problem is that it’s hard to showcase the best of Canada when nobody’s watching.

The only show that younger viewers flock to in droves is Hockey Night in Canada. After that, aside from a handful of specials – be they Grey Cup, Olympics, or one-shot variety shows – the majority find the CBC just a speed bump on the road to more interesting programming.

What the CBC does well, it does extremely well. CBC excels at sports coverage — it’s annual Grey Cup coverage and hockey productions are second to none. As well, the CBC’s news department is rock-solid and bridges the credibility gap between younger and older audiences.

Other than that, the pickings are slim. The collection of talking heads that have been pushed over the years are almost enough to make one long for Alan Thicke – almost. And really, it’s a beautiful province but how many shows do you really need about PEI? Even when it swings for the fences, the CBC comes up empty. Its Great Canadian Music Dream was a poor stab at catching the trendy wave left by American Idol and Popstars’ wake.

So where’s the solution? The CBC has to decide what it wants to be in the future. There’s absolutely nothing wrong with being a Canadian PBS – as long as the broadcaster drops any pretension of competing directly with Global and CTV. In fact, by going that route the CBC would be able to continue its production and broadcast of niche programming while providing a justification for Canadian tax dollars.

However, if they want to compete with the big boys – and in our digital world that includes strong U.S. competition – the CBC needs to take risks to grab the attention of today’s viewing public. CBC dramas and comedies are too formulaic – essentially too safe.

It’s not a question of talent. The names of Canadians in the film industry read like a roll call of quality. Most importantly, not only are many Canadian-helmed productions of top quality but some are extremely profitable. One would think there’s an array of untapped talent of this ilk waiting for a chance!

As well, you only need to look as far as The Kids in the Hall and – to a lesser extent – This Hour has 22 Minutes to see that comedies in this country can be viable, entertaining, and successful.

The big U.S. networks can afford to recycle mindless drivel to the masses just by the sheer enormity of the market. CBC does not have that luxury. I applaud CBC’s focus, which runs counter to CTV and Global’s more relaxed approach to Canadian content, but to be competitive the broadcaster must find a hook to draw fresh viewers to the network.

It must, under no uncertain terms, be entertaining! While I hope Pandora’s Closet is a go, I have no illusions that this show will put London on the map. It’s still the CBC and one way or another life will go on.

2005 © Menard Communications – Jason Menard All Rights Reserved