Categories
- Business (29)
- Lifestyle (111)
- Lifestyle (Menard Communications Archive) (136)
- Politics (62)
- Politics (Menard Communications Archive) (83)
- Social Media (79)
- Sports (53)
- Sports (Menard Communications Archive) (87)
- Uncategorized (1)
Looking for a particular article or topic?
-
Recent Posts
- A Successful London? Stop Swinging for the Fences and Focus on Fundamental Small Ball
- Betting on London’s Future? Let’s Gamble Responsibly
- Parrotus Downtownicus
- Why I Hate Politics
- First Peoples Deserve More than Victoria Day Second Billing
- Capping the Forest City Until October 2014 Makes No Sense
- Boston Coverage — Not the Death of Media, but the End of ‘First’ Era
- It’s Time for London to Join the Party — and Send in its RSVPs Early
- Accepting Our Psychosocial Limitations? That’s Just Crazy
- Heritage Should be More than a Location, it Should be a Celebration
- No Comment? What’s the Point?
- World Figure Skating Championship’s Legacy of Opportunity, Learning
- Realignment Offers NHL a Historic Opportunity
Tag Archives: marketing
Rainbow Oreo Not About Marketing; It’s About What’s Right – in Black and White
With no discernible financial benefit to the company, the publication of a rainbow Oreo in support of Gay Pride can only be considered a company doing the right thing for the right reasons. Continue reading
Posted in Business, Social Media
Tagged branding, gay, Gay Pride, Kraft Foods, marketing, Oreos
1 Comment
Winning Isn’t Everything. In Today’s Sports it Amounts to Very Little
Chris Rudge’s comment regarding fans valuing an entertaining team over a winning one only reflects today’s sporting climate. Continue reading
Posted in Sports
Tagged branding, brands, CFL, Chris Rudge, marketing, Montreal Canadiens, NHL, sports, Toronto Maple Leafs
Leave a comment
Too Many Marketing Words Obscures Pearson’s Users’ Message
A discussion of the future of Pearson Airport shows that marketing biz speak can obscure the plain-speech message that are truly important. Continue reading
Two Weeks of Tiger Tweeting Show Honesty Still Not His Policy
Tiger Woods’ foray into social media isn’t connecting with its intended audience because it’s missing one integral component — honesty. Continue reading
Posted in Social Media, Sports
Tagged business, Facebook, honesty, marketing, public relations, social media, Tiger Woods, tweet, tweeting, Twitter
3 Comments
Business Needs to Understand the Rules to Play the Social Media Game
A look at whether businesses should get involved in Social Media. And if they decide to go that route, how can — and should — they play the game. Continue reading
Posted in Business, Social Media
Tagged business, Facebook, marketing, social media, Twitter
2 Comments
